Social media has connected all the individuals and allows us to communicate with each other instantly and simultaneously. It also provides a platform for people to express their idea and use their imagination to create some fun and interesting stuff such as memes and vine videos. According to the article on the New York Times, Twitter Serves Up Ideas From Its Followers, Twitter has become a great place for people to share their new ideas. “The company watches how people use the service and which ideas catch on. Then its engineers turn the ideas into new features.” In other words, Twitter doesn’t only allow people to express their ideas but also enable big companies and developers to get inspiration and feedbacks. It benefits both parties and fosters creativity as a result. In addition, it is pretty common that companies upload their latest advertisement video to their social media, and see how people react to it. Although sometimes people might react negatively and get criticized badly by the public, using social media is still a good way to promote their products. It is so important that the company can hear from the people because creativity needs criticism and social media is exactly what we need in this communication process.
Twitter Serves Up Ideas From Its Followers by CLAIRE CAIN MILLER, the New York Times, October 26, 2009.
I think Twitter's platform for businesses is a great component to their operations. Personally, I have used it to for inquiry purposed and was surprised to find out how fast these companies replied back to me which shows they really valued my input.
ReplyDelete